Alumni Monitor Magazines – Vol 2

by on May 11, 2018

$450.00

The rapid change of communications offers opportunities and threats to the future of alumni magazines. The most effective magazines inform, entertain and engage readers of all audiences. Hard-copy magazines ideally offer a range of content and cover a wide scope of topics, such as sports, art, medicine and politics. All supporters, not just alumni, should have the option to subscribe to the print publication. These magazines serve as an alternative marketing piece to emails, social media posts and letters from universities and alumni associations. This Alumni Monitor report reviews nine hard-copy magazines with an emphasis on design and availability, content, promotions and advertisements.

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The rapid change of communications offers opportunities and threats to the future of alumni magazines. The most effective magazines inform, entertain and engage readers of all audiences. Hard-copy magazines ideally offer a range of content and cover a wide scope of topics, such as sports, art, medicine and politics. All supporters, not just alumni, should have the option to subscribe to the print publication. These magazines serve as an alternative marketing piece to emails, social media posts and letters from universities and alumni associations. This Alumni Monitor report reviews nine hard-copy magazines with an emphasis on design and availability, content, promotions and advertisements.