Almost all colleges and universities use email as one of the primary ways to reach their alumni. Our Emails Best Practices Report examines current best practices in alumni email outreach, highlighting those schools and marketing messages that have the best chance to break through the din and reach the hearts and minds of alumni. We […]
Corporate Insight is excited to release the results from our most recent Alumni Engagement & Giving Survey, which aimed to understand the relationship between graduates and their alma mater. With this research, we can better understand how graduates feel about their schools and how their opinions relate to their donating behavior. We invite you to […]
Giving Days are 24-hour online fundraisers that raise money for a nonprofit or higher education institution. By using digital tools and social media networks, these single-day donation drives can help recruit new donors, re-connect existing donors to their university and build a sense of community and excitement around donating to an alma mater. Higher education […]