Alumni Monitor


Alumni Monitor’s Q1 2018 Campaign Tracker Review

As part of its Alumni Monitor service, Corporate Insight publishes a quarterly analysis of comprehensive university giving campaigns gathered through our proprietary campaign data tracking system. The Campaign Tracker offers an in-depth view of how higher education institutions progress toward their stated fundraising goals and highlights the tools, outreach efforts and solicitations that have proven […]

Topics: Fundraising 

A Strong Start for A Greater Penn State for 21st Century Excellence Campaign

Launched on July 1, 2016, Penn State’s A Greater Penn State for 21st Century Excellence campaign aims to raise $1.6 billion to increase student access and affordability programs (e.g., scholarships); invest in transformative experiences, such as study abroad programs, digital infrastructure and the arts and humanities; and create programs to help transform students into leaders […]

Topics: Fundraising 

Help for Houston: Schools Respond to Hurricane Harvey

An estimated 500,000 college students have been impacted in some way by Hurricane Harvey, whether through cancelled classes or damage to vehicles and residences. In response, schools both within and outside of Houston are addressing their communities with resources and avenues to donate or help. The University of Houston and Rice University, two schools directly […]

Topics: Fundraising 

George Washington University Finishes “Making History” One Year Early

George Washington University announced at the end of June that its seven-year campaign, Making History: The Campaign for George Washington, finished one year early. In six years, the campaign raised a total of $1,023,690,000 from more than 66,900 donors, successfully surpassing its $1 billion goal by 2%. The campaign’s three pillars—Support Students, Enhance Academics and Break […]

Topics: Fundraising 

Dedicated Microsites Make It Easy to Find Alumni Volunteer Opportunities

In our recent Alumni Volunteerism: Transitioning into the Digital Era brief, Corporate Insight presents four best practices on alumni volunteerism, drawing from our Alumni Monitor Updates, which track 45 schools with a wide range of endowment sizes.  Here, we highlight key findings on volunteer opportunity findability as well as spotlight the Ohio State University, a […]

Giving Day Challenges 2017: Five Stand-Out Ideas

Giving day season is in full swing for colleges and universities, with more than 15 schools in the Alumni Monitor coverage group hosting 24-hour fundraisers between February and March. After reviewing all giving day challenges within the Alumni Monitor coverage group, five campaign ideas stand out for engagement and creativity: 1) Boston University’s Babies and […]

Inside Brown University’s Brunonia Platform

In March, Brown University introduced a new Brunonia platform designed to help alumni manage their profiles, search events, make gifts and access giving resources (e.g., planned giving options) within a single website. The site provides a mix of both public and private content repurposed from the former separate alumni and giving websites in a more […]

Northwestern Celebrates National Student Athlete Day

To honor current and former student-athletes, Northwestern University launched a giving challenge on April 6’s National Student-Athlete Day to support the Northwestern Wildcat Excellence Fund, the unrestricted annual fund for athletics. A total of 520 donors participated, surpassing the goal of 472. As part of this challenge, Northwestern offered incentive gifts that increased in quality […]

James Madison University Picks Up Carpool Karaoke

Following the smash success of The Late Late Show’s Carpool Karaoke, in which host James Corden chauffeurs celebrity guests through a singalong, James Madison University spoofed the series for its second annual giving day, held March 14, 2017. JMU’s Carpool Karaoke features President Jonathan R. Alger, Senior Vice President of Student Affairs Mark Warner and […]

Giving Tuesday Continues to Boost Higher Education Donations

Since its inception five years ago, Giving Tuesday has become a worldwide day of giving with the total dollars, number of gifts, participating organizations and social media engagements rising every year. In 2016, Giving Tuesday raised $168 million from 1.56 million gifts and accrued 2.39 million social media engagements for nonprofits in 98 countries across […]