Alumni Monitor

CI Higher Education Blog

CI Higher Education Blog provides our clients with current and upcoming digital trends, news, and insights across higher education on a variety of digital topics including social media, development apps, campaigns, user experience best practices and other hot-button educational issues.


Help for Houston: Schools Respond to Hurricane Harvey

An estimated 500,000 college students have been impacted in some way by Hurricane Harvey, whether through cancelled classes or damage to vehicles and residences. In response, schools both within and outside of Houston are addressing their communities with resources and avenues to donate or help. The University of Houston and Rice University, two schools directly […]

Topics: Fundraising 

Alumni Monitor’s Campaign Tracker Review for August 2017

As part of its Alumni Monitor service, Corporate Insight publishes a quarterly analysis of comprehensive university giving campaigns gathered through our proprietary campaign data tracking system. The Campaign Tracker offers an in-depth view of how higher education institutions are progressing toward their stated fundraising goals and highlights the tools, outreach efforts and solicitations that have […]

Topics: Alumni 

The Final Countdown to June 30: A Case Study of William and Mary’s 31% Undergraduate Alumni Participation Challenge

Toward the end of fiscal year 2017, colleges and universities within the Alumni Monitor coverage group promoted giving challenges, gift giveaways and crowdfunding projects to garner additional support before the June 30th giving deadline. William and Mary launched an undergraduate alumni participation challenge to help increase the participation rate to 31% from last year’s 28.7%. Though […]

Social Media Contests Engage Supporters During Giving Days

In our recent brief, Creative Ways for Giving Days: New Techniques to Improve Results, Corporate Insight presents five innovative features from giving days hosted between February and April 2017. The report draws from our Alumni Monitor Updates, which track 45 colleges and universities with a wide range of endowment sizes. Here, we highlight key strategies […]

Topics: Giving Days 

University of Virginia’s Swift Response to the Violence in Charlottesville

Following a violent white supremacist rally at the University of Virginia and the subsequent murder of a counterprotestor, schools are addressing their communities, students, parents and alumni across email, social media posts, magazine articles and press releases. UVA addressed the violence on its campus immediately, assuring alumni and supporters that the campus is a safe […]

CASE Summit 2017 Review

Held in San Francisco, this year’s CASE Summit for Leaders in Advancement explored the integration and impact of digital technologies. Conference speakers and thought leaders emphasized the need for collaboration between university groups to transform schools in a time of uncertainty and scrutiny, noting that technology in particular can help develop engaged students into engaged […]

Topics: Alumni 

How Schools Can Address Declining Student Attendance at Athletic Events

Since 2009, colleges and universities have observed a disturbing decline in average student attendance at football games, with a 7.1% average decrease across the board. This alarming trend is highlighted in a Bloomberg Businessweek article that cites recent statistics revealing average student attendance at Football Bowl Series, the top-tier of NCAA football, dropped for the […]

Topics: Special Events 

Dedicated Microsites Make It Easy to Find Alumni Volunteer Opportunities

In our recent Alumni Volunteerism: Transitioning into the Digital Era brief, Corporate Insight presents four best practices on alumni volunteerism, drawing from our Alumni Monitor Updates, which track 45 schools with a wide range of endowment sizes.  Here, we highlight key findings on volunteer opportunity findability as well as spotlight the Ohio State University, a […]

Make the Most of Alumni Messaging: Email Best Practices

In our recent Email Best Practices: Let’s Connect! brief, Corporate Insight reviews several hundred emails from colleges and universities and examines current best practices in alumni email outreach, highlighting those schools and marketing messages that stand out in alums’ ever-filling inboxes. Here, we highlight key findings on email design as well as spotlight Davidson College, a […]

Engaging Alumni in 140 Characters or Fewer

In our recent Alumni Twitter Outreach: Engaging Alumni, 140 Characters at a Time report Corporate Insight explores the different ways colleges and universities use Twitter to reach alumni and keep them engaged with their alma mater. Here, we highlight key findings on how schools can publicize their Twitter profiles effectively, provide engaging content while maintaining […]