Alumni Monitor

CI Higher Education Blog

CI Higher Education Blog provides our clients with current and upcoming digital trends, news, and insights across higher education on a variety of digital topics including social media, development apps, campaigns, user experience best practices and other hot-button educational issues.

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Introducing the Alumni Monitor Online Marketplace

Alumni Monitor is excited to announce the launch of our new online marketplace, featuring research on emerging trends and new developments in the alumni relations field. The eCommerce site will allow colleges and universities with any budget to use our actionable research for more effective alumni communication and engagement. Read the news release to learn more […]

Alumni Website Review: Stanford University

Stanford lives up to its reputation as an innovative, tech-forward university with a sleek, informative and resource-rich website for alumni. The site’s main navigation menu highlights the school’s key alumni resources, focusing on the alumni community, activities, careers, news and volunteering. Login to My Stanford, the online alumni portal, appears within the main menu and […]

Five Alumni Associations That Nailed March Madness on Facebook

College athletics, particularly basketball and football, are a big source of pride for alumni. Large college sporting events are a great opportunity for alumni associations to galvanize their audiences, and it doesn’t get any bigger than March Madness. The 2016 NCAA basketball tournament lived up to the hype, delivering bracket-busting upsets, Cinderella runs and last-second […]

Alumni Marketing Playbook: Six Keys to a Great Alumni Association Facebook Page

With nearly 1.5 billion users worldwide, Facebook is a critical part of any alumni social media marketing strategy. While every university understands that it must have an alumni presence on Facebook, many fail to optimize their pages to take advantage of the platform’s strengths. Successfully engaging alumni on Facebook begins with understanding its users. While […]

Alumni Marketing Playbook: Optimizing LinkedIn for Alumni Begins with University Pages

Broad reach, user-centric infrastructure and cross-promotional power position Twitter, LinkedIn and Facebook as foundational building blocks for any alumni social media strategy. Each of the “big three” social networks can be powerful awareness drivers, helping universities grow their online alumni communities and spread alumni- and development-focused messaging far beyond the borders of campus. Of the […]

Slide Deck: 2015 Alumni Engagement & Giving Survey

Corporate Insight is excited to release the results from our most recent Alumni Engagement & Giving Survey, which aimed to understand the relationship between graduates and their alma mater. With this research, we can better understand how graduates feel about their schools and how their opinions relate to their donating behavior. We invite you to […]
Topics: Slide Decks

Alumni Marketing Playbook: Social Media Success Still Starts on Twitter, Facebook and LinkedIn

Social media is an essential component of any alumni marketing strategy, offering universities the ability to connect with alumni and engage them in a cost-efficient manner. The broad reach of social networks, coupled with the ever-improving social advertising options, enables marketers to target various alumni audiences with personalized messaging that helps build stronger relationships – […]
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