Alumni Monitor

CI Higher Education Blog

CI Higher Education Blog provides our clients with current and upcoming digital trends, news, and insights across higher education on a variety of digital topics including social media, development apps, campaigns, user experience best practices and other hot-button educational issues.

Amanda Kohn

Amanda is a Senior Research Associate for Alumni Monitor at Corporate Insight.

Author's Posts

 

CASE Summit 2017 Review

Held in San Francisco, this year’s CASE Summit for Leaders in Advancement explored the integration and impact of digital technologies. Conference speakers and thought leaders emphasized the need for collaboration between university groups to transform schools in a time of uncertainty and scrutiny, noting that technology in particular can help develop engaged students into engaged […]
Topics: Alumni

Dedicated Microsites Make It Easy to Find Alumni Volunteer Opportunities

In our recent Alumni Volunteerism: Transitioning into the Digital Era brief, Corporate Insight presents four best practices on alumni volunteerism, drawing from our Alumni Monitor Updates, which track 45 schools with a wide range of endowment sizes.  Here, we highlight key findings on volunteer opportunity findability as well as spotlight the Ohio State University, a […]

Make the Most of Alumni Messaging: Email Best Practices

In our recent Email Best Practices: Let’s Connect! brief, Corporate Insight reviews several hundred emails from colleges and universities and examines current best practices in alumni email outreach, highlighting those schools and marketing messages that stand out in alums’ ever-filling inboxes. Here, we highlight key findings on email design as well as spotlight Davidson College, a […]

Engaging Alumni in 140 Characters or Fewer

In our recent Alumni Twitter Outreach: Engaging Alumni, 140 Characters at a Time report Corporate Insight explores the different ways colleges and universities use Twitter to reach alumni and keep them engaged with their alma mater. Here, we highlight key findings on how schools can publicize their Twitter profiles effectively, provide engaging content while maintaining […]

Grabbing Alumni Attention through Hard-Copy Magazines

In our recent A New Era of Alumni Magazines: A Survey of Hard-Copy Publications brief, Corporate Insight surveys hard-copy magazines from eight coverage group schools and presents best practices for creating engaging hard-copy alumni publications in the digital age. Here, we highlight key findings on online engagement as well as spotlight the Ohio State University, […]

OSU’s Personalized Avatar Celebrates Graduation and Alums’ Future Plans

To celebrate the newest members of the Ohio State University’s alumni association, the university launched BuckeyeBuilder, a tool that allows recent grads to personalize their own buckeye avatars while also mining information about their post-grad plans. This provides another avenue for the alumni association to stay in touch with young alums. Buckeye Builder Homepage After […]

Giving Day Challenges 2017: Five Stand-Out Ideas

Giving day season is in full swing for colleges and universities, with more than 15 schools in the Alumni Monitor coverage group hosting 24-hour fundraisers between February and March. After reviewing all giving day challenges within the Alumni Monitor coverage group, five campaign ideas stand out for engagement and creativity: 1) Boston University’s Babies and […]

Northwestern Celebrates National Student Athlete Day

To honor current and former student-athletes, Northwestern University launched a giving challenge on April 6’s National Student-Athlete Day to support the Northwestern Wildcat Excellence Fund, the unrestricted annual fund for athletics. A total of 520 donors participated, surpassing the goal of 472. As part of this challenge, Northwestern offered incentive gifts that increased in quality […]

Trending Now: Mascot Cutouts on Social Media

With the increased usage of social media ambassadors and rewards programs across the industry, universities continue to launch cutting-edge efforts to engage their supporters both online and off. Most recently, mascot cutouts are working their way into selfies, event photos and vacation scenes around the world. Colleges are encouraging their alums to participant in social media photo contests by […]
Next »